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A guide to sponsorship opportunities

Design + Brochure by Melissa L. Sullivan

Want to talk with a live person about Sponsorship Opportunities?

Please email your questions to sponsorship@hamptonroads.aiga.org.

A partnership with AIGA Hampton Roads provides your company with an opportunity to leverage sales through affinity marketing and targeted sampling, and offers a vehicle to reach a wide spectrum of designers as well as the important industry influencers.

AIGA Hampton Roads sponsorships are crafted to be:

  • Meaningful to AIGA members who represent your most profitable customers;

  • Experiential, providing opportunities for those customers to interact with your products and services in the context of an AIGA experience;

  • Highly visible and layered throughout AIGA Hampton Roads’ print collateral, marketing campaigns, website, and social media presences.

FUND INSPIRATION. FUND KNOWLEDGE. FUND CREATIVITY.

inspiration-knowledge-creativity

Visibility

By placing your product or service in the hands of a large, pre-qualified, influential client group through joint mailings or sanctioned promotions, attention is brought to your product or service and is supported by an objective third party, AIGA Hampton Roads. There is no other way to reach AIGA Hampton Roads membership in this way, since AIGA member and mailing lists are not available for either sale or trade.

Affinity

By establishing a firm link between your company and the premier association of professional designers, you have linked yourself with an interest in the highest professional standards for design through an organization that designers trust. This keeps your brand top-of-mind within the profession.

Reach

AIGA membership includes both younger innovators and seasoned design leaders. AIGA Hampton Roads programming is planned to help sponsors reach those who are leading change, as well as those whose work is admired for its refinement, excellence, and proven design sensibilities. Sponsors can target their product or service line appropriately.

Access

The use of a product or service expands geometrically and follows a tried and true course. It begins with access to a small group of influencers. It is validated by this group and then transmitted to others. True adoption is only achieved through sustained visibility and use. AIGA Hampton Roads provides the influencers; facilitates the transmission of knowledge through sampling; then assists in adoption by sustained recognition of a sponsor’s contribution.

READY TO PARTNER UP?

Download our contract to learn more about our sponsorship benefits, and contact sponsorship@hamptonroads.aiga.org.

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New Haven · Sunday, July 23, 2017 - Friday, July 28, 2017
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Minneapolis · Wednesday, October 11, 2017
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